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Web analyst

Wakefern Food Corp.

This is a Full-time position in Edison, NJ posted December 12, 2019.

As a member of the Digital Commerce & Analytics Division, the Web Analyst will utilize web analytics technology to understand the consumer journey on Wakefern’s websites and the ShopRite mobile app.

The associate will work with benchmark KPIs, dashboards, and website tagging.

The Web Analyst will proactively recognize opportunities and makes recommendations for improvements to the website.ResponsibilitiesCraft strategy to improve web metrics and increase eCommerce salesEffectively communicate insights and findings to cross-functional team members and managementWork with vendor partners to help them understand digital endcap and promotional performanceSupport the eCommerce Analytics GroupPerform digital marketing analysis and work with dashboards on a daily basis Plan, develop and manage web and mobile campaign and channel trackingStaying up to date with the latest trends in online marketing and design.QualificationsFour-year bachelor’s degree requiredThree years of experience with web analyticsExperience with all web metrics, tag management, creating event variables for website tracking, and the conversion funnelExperience with content performance tracking and reportingAbility to create dashboards as well as weekly and monthly reporting in Google AnalyticsExceptional written, verbal, and presentation skillsProblem-solving and analytical skillsAdditional experience considered a plus for this posting:Understanding of the grocery industryExperience with BI tools such as Google Data Studio, Microstrategy DossierKnowledge of web content management systems like SitecoreExperience with consumer-level data Company PerksComprehensive medical, dental and vision packageCompetitive Salary and PTO401K Collaborative team environmentMonthly team activities including Jenga tournaments and Lunch and LearnsVibrant Food Centric Culture